2,500 News Feed Social Media Ads a Day Now Real-Time

This past week we as a company have reached an important goal we wanted to share with you. We are currently at 2,500 per day and growing!

2.5k news feed

That is a 3.2x increase in the last 30 days which is allowing our data science team to build better algorithms leading to better analytics which you need when deciding what to run on your social media ads.

Real-time Ads

Our news feed ads service has gone real-time no longer requiring manual updates so you have access to the absolutely cutting edge data.

real-time social media new feed ads

Stay tuned to the blog for more exciting updates!

Easily Find Facebook Campaigns Using AdsVantage

AdsVantage is a software solution that makes it easy to find campaigns on Facebook ads. With AdsVantage you can:

  • Boost engagement by researching which ad posts attract likes or comments
  • Discover best of ads which attract more participation
  • Split test new ads ideas faster using a data-driven approach to marketing
  • Get advertiser level reports showing which ads were most effective
Sign up for a free trial today!

Sign Up For a Free Trial of AdsVantage

How to sell Degrees using Social Ads with Career Kickstarter

After exploring Adsvantage you will find that some advertisers use many different images and text in their social ads.

In this case study we will show you how to identify which ads are getting the best results and which ads to look at.

AdsVantage URL: http://app.adsvantage.net/search/?advertiser=career+kickstarter

career kickstarter

In the above screenshot we have 8 ads from the same advertiser, Career Kickstarter. There are a few things you can notice about the way they are advertising that that really stands out. First they have multiple ads with over 400 likes which means they do a substantial amount of testing with what looks like an average comment to likes ratio of around ~7.5.

There is one most notable exception we will point out.

career kickstarter top ad

Not only does this ad have over 2850 likes, it also has a comments to likes ratio of ~4.7 which is an indicator of higher engagement with their audience.

As most of the success of your creatives come down to which image you use in the ads it may be worth testing some similar images in your social media strategy even if your product is not selling degrees. My theory as to why this image of a group works the best is that, more than education women want a sense of connection to a community and that is what this image gives an impression of.

Another example from the same advertiser is for a Diploma in Web Design:

career kickstarter web design

Again the comment to likes ratio is 4.1 which shows higher than average for this advertiser engagement. My theory as to why this ad does better than average is that the person in the image creates almost a silhouette like appearance that a student will readily identify and engage with (click, like or comment).

In conclusion we have analysed an advertiser promoting degrees and have seen how using AdsVantage you can identify which ads are working for them or in this case which degrees are attractive to an Australian Female audience.

Easily Find Facebook Campaigns Using AdsVantage

AdsVantage is a software solution that makes it easy to find campaigns on Facebook ads. With AdsVantage you can:

  • Boost engagement by researching which ad posts attract likes or comments
  • Discover best of ads which attract more participation
  • Split test new ads ideas faster using a data-driven approach to marketing
  • Get advertiser level reports showing which ads were most effective
Sign up for a free trial today!

Sign Up For a Free Trial of AdsVantage

New Feature – Favorites

AdsVantage collects thousand of ads per day yet only a small percentage of those ads are relevant to you and your project so what we have introduced a star icon on the top right of each ad box allowing you to save any ad that you are interested in coming back to.

Here is a screenshot showing exactly where to find this new feature:

Favorite ad star

All the ads you have saved can be found by navigating to http://app.adsvantage.net/fav where you will find all the ads you have saved.

Favorites

In future editions we may add the ability to add different ads to separate lists for those working on multiple campaigns and also the ability to save searches.

Look forward to seeing many improvements like this as we refine AdsVantage’s user experience and core value proposition.

Easily Find Facebook Campaigns Using AdsVantage

AdsVantage is a software solution that makes it easy to find campaigns on Facebook ads. With AdsVantage you can:

  • Boost engagement by researching which ad posts attract likes or comments
  • Discover best of ads which attract more participation
  • Split test new ads ideas faster using a data-driven approach to marketing
  • Get advertiser level reports showing which ads were most effective
Sign up for a free trial today!

Sign Up For a Free Trial of AdsVantage

Arnold Schwarzenegger Australian Realestate.com.au Campaign

Over the last 2 days there has been enormous buzz after everyone started seeing ads for Arnold Schwarzenegger’s big move to Austria

Arnold Schwarzenegger Australia

Accompanying this campaign is a video explaining how Arnold has been surfing realestate.com.au thinking its showing results for Austria, when his assistant corrects him he laughs it off saying “you pronounce it so funny”. Check it out:

You can find more ads as they come out using an AdsVantage advertiser search http://app.adsvantage.net/search/?advertiser=realestate.com.au

Arnie Realestate.com.au campaignTip: Notice how fast the likes and comments are increasing for this promoted post campaigns!

 

Easily Find Facebook Campaigns Using AdsVantage

AdsVantage is a software solution that makes it easy to find campaigns on Facebook ads. With AdsVantage you can:

  • Boost engagement by researching which ad posts attract likes or comments
  • Discover best of ads which attract more participation
  • Split test new ads ideas faster using a data-driven approach to marketing
  • Get advertiser level reports showing which ads were most effective
Sign up for a free trial today!

Sign Up For a Free Trial of AdsVantage

Case Study – Promoted Post – Background Check

Hey social media marketers, today we have something special for you!

In this blog post we will explore a case study of a well run social campaign for the background check niche. A good background check offer for the US will pay ~$20 per conversion. Now lets jump in and have a look at how this campaign works.

First we have the ad or as its also know the creative:

case study arrest records

There are a few key things to take not of when looking at this ad. The first is the extremely high number of likes and comments of this particular creative. As you can see this has been liked 32,841 times and more impressively commented upon 11,890 times. Also note the use of an attractive female mug shot is being used to target the male demographic.

Lets explore what happens when we click on this particular ad.

We are taken to a blog presell page full of links to background check offer affiliate link. You can tell this as when you click on any of the page links you are briefly redirected through this link:

Before finally arriving at the background check offer landing page:

background check offer

Background checks are a big deal in the US and if you can get your clicks cheap enough there are profits to be made. Also consider that some background check offers may be optimized for mobile.

You can find more background check ads using the AdsVantage tool which I encourage you to try.

Easily Find Facebook Campaigns Using AdsVantage

AdsVantage is a software solution that makes it easy to find campaigns on Facebook ads. With AdsVantage you can:

  • Boost engagement by researching which ad posts attract likes or comments
  • Discover best of ads which attract more participation
  • Split test new ads ideas faster using a data-driven approach to marketing
  • Get advertiser level reports showing which ads were most effective
Sign up for a free trial today!

Sign Up For a Free Trial of AdsVantage

Introducing AdsVantage

After months in development AdsVantage is finally live. We feel that every social media advertiser has a story to tell and the ambition behind our new product is to be a source of information for the social media community to get the competitive advantage you need to succeed.

As the world of competitor research gets increasingly complex, our efforts have gone towards creating a solution that gives you a clear snapshot into the performance of any social media campaign. These insights will help you discover quickly the strengths and weaknesses of any campaign and understand what angles their marketing and advertising efforts are going towards.

On this blog we’ll show you how to make the most of AdsVantage with tips and examples to make sure that our wealth of data is always at your service.  Follow us on Twitter and subscribe to the email newsletter if don’t want to miss out on future updates.

Finally, as our product is in its infancy, we’d really like to hear your feedback. What is it that you love about  AdsVantage? In which ways are you using our insights to improve your business insights? What improvements or features do you feel we could improve? Please send your feedback to consultants (at) adsvantage.net

Easily Find Facebook Campaigns Using AdsVantage

AdsVantage is a software solution that makes it easy to find campaigns on Facebook ads. With AdsVantage you can:

  • Boost engagement by researching which ad posts attract likes or comments
  • Discover best of ads which attract more participation
  • Split test new ads ideas faster using a data-driven approach to marketing
  • Get advertiser level reports showing which ads were most effective
Sign up for a free trial today!

Sign Up For a Free Trial of AdsVantage